15 Jun 2016

Apple Launches the iPhone SE In Lagos, Nigeria

The iPhone SE, a new 4-inch smartphone that offers brilliant and exciting options to the Apple's flagship iPhone 6S and 6S Plus is set to officially launch at the iConnect Store Lekki and SPAR Hypermarket VI Lagos on June 17 and 19 respectively.

The Launch is expected to attract iPhone and Apple enthusiasts, Students, as well the tech-savvy across Lagos.

According to Apple Inc the iPhone SE is a fusion of the iPhone 5 and iPhone 6 generations of devices, taking the size and design of one and the latest specs and capabilities of the other. Apple has named the iPhone SE "the most powerful 4-inch smartphone ever."

The Brand’s representative in Nigeria, Redington Gulf have described the phone as the mobile device for Nigerian’s looking to explore and enjoy the limitless possibilities of owning an iPhone.  Shoppers at the Launch will have first-hand experiences of the versatility of the iPhone SE in an ambience of good music while enjoying exotic cocktails and tasty canap├ęs.

Aside from the classic four-inch display advantage,  the iPhone SE comes in a beloved compact aluminium design that has been updated with matte-chamfered edges, a colour-matched stainless steel Apple logo, and four gorgeous metallic finishes, including rose gold.

iPhone SE offers exceptional performance with the same 64-bit A9 chip offered in iPhone 6s and iPhone 6s Plus for blazing fast speeds, longer battery life, faster wireless, a 12-megapixel iSight camera featuring Live Photos and 4K video, and Touch ID with Apple Pay.

“iPhone SE is an exciting new idea — we started with a beloved, iconic design and reinvented it from the inside out. The result is the most beautiful and powerful phone with a four-inch display in the world,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “iPhone SE is packed with a stunning four-inch Retina display, advanced 64-bit A9 chip with M9 motion co-processor, longer battery life, 12-megapixel iSight camera with True Tone flash, Live Photos, 4K video, faster LTE and Wi-Fi, and Touch ID with Apple Pay. Everyone who wants a smaller phone is going to love iPhone SE" he added.

With an easy-to-use interface, amazing features, and security at its core, iOS 9 is the foundation of iPhone SE and brings powerful built-in apps like Messages, FaceTime®, Photos, Music and Maps to iPhone users. iOS 9 also brings more intelligence to iPhone SE with proactive assistance, powerful search, improved Siri® features, and a new Night Shift™ feature that uses your iPhone SE’s clock and geolocation to automatically adjust the colours in the display to the warmer end of the spectrum after dark and may even help you get a better night’s sleep.

All of these innovations are packed into a light and compact phone designed to fit comfortably in your hand and safely your pocket.

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, OS X, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

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